Tag Archives: money

Free Music Is Not A Marketing Strategy

I feel like a zealous evangelist saying this, but the whole point of providing a free option on music distribution is to let more people hear your music, not to sell more of the non-free stuff. It’s a business model, not a marketing strategy. Some of you might say there is no difference. And you […]

Metallica Sees The Light?

Metallica is now embracing file sharing? In a Rolling Stone interview, Metallica talks about plans for their new album. So, their fight against Napster was “never about downloading”? and that they have been closely watching Radiohead and Nine Inch Nails and looking to see how they can “embrace everything”. Okay… So they are now interested […]

What Does A CD Cost?

According to a 2004 Rolling Stone article, here is the breakdown of the cost of CDs sold at Wal-Mart (which accounts for something like 20% of physical music sales in the U.S.): $0.17 Musicians’ unions $0.80 Packaging/manufacturing $0.82 Publishing royalties $0.80 Retail profit $0.90 Distribution $1.60 Artists’ royalties $1.70 Label profit $2.40 Marketing/promotion $2.91 Label […]